SEO Link Bait
After internal link building is completed, the next step is SEO Link Bait. SEOLink Bait is also named as viral marketing - anything on site including content, tools, video or a diagram about link building strategies, that makes internet users want to link to it.For ranking purposes, the link bait must associate with the keywords, so people linking will naturally use that keyword.
Once SEO link bait is set up, methods are used to spread the word about it: putting it on social media sites, blogging about it, writing an article and submitting it, etc.